After receiving much innocent blows from its so-called “fair competition” rival (hereinafter called “The Competitor”), Nuffnang has finally decided that enough is enough. I wonder what took them so long? Their principle that “the truth will prevail” and not to react to any of the earlier attacks is much to be proud of. However, there is a difference between being nice-nice, and being foolish-nice. Therefore, their decision to defend themselves against the latest allegation couldn’t have come at a better time.
The latest “circus” started with the article published in In-Tech on 29/5/2007. The problem with it was that some of the information published does not reflect the latest information of The Competitor. The truth is, The Competitor’s requirements have changed so often in the past few weeks that even I don’t bother to fully update myself.
Christy Lee’s (the reporter) explanation for the difference in information (5/30/2007 1:04 PM):
For the record, I’m a very careful reporter. I checked the Advertlets site right before I submitted the article to make sure I got the facts right — since Josh told me he was doing major changes.
And how were I to know that the very next day Advertlets put up different models and features?
It’s like one day I check it was 100, the next time then 50, and now no requirements… sigh, make up your mind already!
The man behind The Competitor still wasn’t too happy with it and ended up ranting about it with his fairy. It isn’t wrong to let loose frustration or disappointment to a friend in private, like suggested by a commenter named “billy” (6/1/2007 1:35 PM):
By the way, does anyone realise that it was a private conversation between Joyce and Josh, as such, I think it was perfectly alrite for friends to gripe to each other about things that they’re not happy about.
However, once you have agreed to publish them in a blog…
*Fairy* says:
can i just put this conversation up?
Josh Lim says:
wahh…hmm.
yeah can
…that “private conversation” can no longer be considered as private but it is yet another public attack on Nuffnang. Also, I notice that the fairy tale conversation is so perfectly scripted that I can’t help but to wonder, “Was it staged?”
One day later, blogger Nyx picked up that fairy tale conversation and gave her views on that matter.
Is it just me or has anyone ever realised that there has NEVER been a time when Nuffnang ever allowed itself to get into a full blown mud-slinging debate with Advertlets?
But over and over again, Advertlets will wage war against all and sundry regarding “how much better Advertlets is against Nuffnang”…
The “circus” started to get so wild that it was enough to attract blogger Jeff Ooi to pick up the story as well — Pillow fights(?) between two blog ad aggregators. Coincidentally, merely hours after Jeff Ooi exposed the “circus” in his CNET Asia blog, the man behind The Competitor apologized. Attempting some damage limitation exercise?
I seriously think that The Competitor should stop monkeying around and get down to serious business, like building up awareness and strengthening the market for local blog advertising. Mind your own business, or risk seeing (probably) both of you fade away under the shadows of your true competitors — the mainstream advertising companies.





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